More profit with marketing automation

Address data, CDPs and the use of external data

Martin Brahm in conversation with Dr. Jörg Reinnarth

Martin Brahm, Managing Partner of the Schober Information Group, was a guest on Dr. Jörg Reinnarth‘s podcast“More profit with marketing automation“.

The two discuss the use of external data for various purposes such as acquiring new customers, customer reactivation and customer value analysis. The influence of weather data on customer behavior is also highlighted. The importance of a customer data platform (CDP) and the challenges of data cleansing will also be discussed.

Click here for the podcast.

Contact

You would like to know more? We are looking forward to your inquiry.

Simply fill out the form with your data and your request. We will get back to you as soon as possible. Alternatively, you can also make an appointment directly via Calendly.

Make Calendly appointment directly

salutation

Mrs.

Mr.

not specified

first name*

last name*

e-mail*

phone number*

company*

* mandatory fields

Message*

The data protection regulationsI have taken note of *.

Subscribe to the newsletter

* mandatory fields

Thank you very much! Just one more step … In order for us to process your request as quickly as possible, please confirm your request in your email inbox now. If necessary, please also check the spam folder.