Retail industry
Automated marketing & sales

DATA VALUE MANAGEMENT MEETS CUSTOMER DATA PLATFORM

SALES GROWTH MADE EASY!

 
Would you like to automatically generate leads, acquire new customers and increase your existing customer sales? Preferably without your own resources? Then you should get to know your digital employee udo now!
 
udo stands for universal data orchestration and is a combination of data value management and customer data platform. udo automates your marketing and sales processes. You not only save valuable resources, but also increase your sales at the same time.

 

Our “Retail udo” …

merges your data sources. cleans up your databases. expands your data with the Schober data universe. uses machine learning for modern analyses of your customers. qualifies your leads and handles your lead-nurturing process. automates the expansion of your existing customer base. offers you new potential for acquiring new customers.

udo logo

Find out here how you can gain a real competitive edge by using udo.

What can udo do for you?

A few highlights for the trade …

You keep your data clean!

A reliable database is the basis for all successful marketing and sales activities.
udo cleanses your data and merges it from any source.
This gives you a cleansed and consolidated marketing database (data lake) with a 360° view of your customers and prospects.

You get to know your branch customers!

Even without a customer card, udo helps you get to know your customers better.
The combination of mobile transaction data with the data universe integrated in udo with billions of features creates incomparable customer insights for you.
This allows you to clearly define your catchment areas, profile your customers online and offline and create TOP target groups.

You will find new potential!

Use the full power of the Schober data universe with over 60 million pieces of data.
Based on your existing customers, udo finds your previously untapped potential, which you can address directly and precisely via all channels.

udo processes your leads automatically!

udo separates the wheat from the chaff and sends the most promising leads(hot leads) directly to your sales department for personal contact.
Warm leads are first automatically provided with further information and content until they are ready.

Your customers remain satisfied!

Use udo to automate your general communication with existing customers (e.g. greetings, app downloads, birthdays, general product inspiration) in order to stay in constant contact with your customers.
A churn forecast integrated in udo helps you to take timely measures to ensure that your customers remain your customers.

You expand your existing customer base!

udo digitizes your up-sell & cross-sell processes so that you can get more out of your existing customers.
With integrated analyses such as White Spot, Next Best Product or Multi-Buyer, udo automatically expands your existing customers.
As soon as the defined conditions (in terms of content, time or analysis) are met, udo sends the relevant communication to encourage customers to make their next purchase.

You poach customers from your competitors!

With over 120 million mobile advertiser IDs, udo has the largest database of mobile transaction data in Germany.
Use udo to target competitive customers in order to increase your market share.

You win back former customers!

Simply leave the customer reactivation to udo.
They will send your communication with individualized content so that former customers find their way back to you.

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Raja uses udo von Schober to get to know new customers better and to evaluate them. With the help of udo, we address new customers at the right time via the appropriate sales channel and thus offer them an outstanding customer experience.
Peter Blumenschein, RAJAPACK
Peter Blumenschein, Head of Business Development
RAJAPACK Ltd.
No opt-in for advertising?

No problem!

We compare your CRM data against our data universe, which has over 20 million advertising consents.
We select the hits and send your advertising content to your CRM database with our data protection-compliant email or postal campaign.

Contact

Would you like to know more about our “retail udo”?
We are looking forward to your inquiry.

Simply fill out the form with your data and your request. We will get back to you as soon as possible. Alternatively, you can also make an appointment directly via Calendly.

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