Sports industry
automates marketing & sales

A reliable database is the basis for all successful marketing and sales activities. udo cleanses your data and consolidates it from any source. This gives you a cleansed and consolidated marketing database (data lake) with a 360° view of member data, fan store data, ticketing, etc.

udo’s integrated data universe with billions of attributes provides you with incomparable customer insights. Customers from your industry use customer lifetime value or customer segment analyses, for example. udo already has a large number of valuable analyses, but we are happy to tailor analyses to your specific needs.

With targeted campaigns, udo converts your fans into members. In addition, udo can use geofencing at your sporting events to target campaigns to previously unregistered visitors.

udo automates your up-sell and cross-sell processes so that you can boost your merchandise sales or hospitality bookings, for example.

Automate your general member communication with udo (e.g. greeting, app download, birthday, general information on games and special events) to stay in constant contact with your fans. A churn forecast integrated into udo helps you to take measures in good time to ensure that your members stay your members.

Simply leave the sponsor acquisition to udo. He will analyze your current sponsors, find new potential in the Schober data universe and manage the acquisition campaigns via various channels.