Who we are

We use our experience to drive innovation and our solutions to create lasting added value for our customers. Our self-developed 4-step method approach of the “Brahm’s staircase” ensures clear, measurable results. We develop for our customers the systematic development of their relevant target groups in B2B and B2C. To achieve this, we focus on the basis (level 1) – the data quality in our customers’ systems. This is followed by enrichment (stage 2) valuable additional information from the Schober data universe. This enables you to use AI-driven sales and marketing analyses (level 3) on a completely new level. Finally Campaigns (stage 4) are targeted at the right target groups with the right message and the right content at the right time via the right channels – by post, email and digitally. Schober also offers all of this automatically in the universal data orchestration platform “udo” and is thus setting new standards in data-driven marketing. udo finally makes the 360° customer view real, analyzes the customer journey in real time and ensures individualized customer interaction across channels – for a sustainable increase in your business success. Schober’s strength clearly lies in its extensive data universe. udo combines Data Value Management and Customer Data Platform. However, first-party customer data can only realize its full potential for best-in-class artificial intelligence (AI) and automated machine learning when combined with our third-party top-level data.