The digital conference “Personalization Trends 2021” at the end of June once again showed the marketers’ hard struggle for personalization. Schober expert Katrin Meier-Mwangai provides the solution in her conference contribution “Dream Trio PVC: Personalization, Value Based Selling and Customer Journey Analytics”! Whether it’s target group segmentation, testing strategies or other approaches, “personalization gives the addressee valuable recommendations and added value for themselves personally.” And for that, companies need multidimensional customer interaction with udo. If you want to know how thought leaders significantly increase deal opportunities, customer loyalty and sales, you can find out in this video. Have fun … and don’t forget to turn on the sound 😉